By Franklin Frederick
Translation: Tamanna Kohi
Last February, the Government of Switzerland announced the creation of a Foundation in Geneva (https://www.swissinfo.ch/eng/foundation-for-the-future_switzerland-moves-to-boost-international-geneva/44771548), under the name ‘Geneva Science and Diplomacy Anticipator’ (GSDA). The purpose of this new foundation is to regulate new technologies, from drones and automatic cars to genetic engineering, which are examples mentioned by theSwiss Foreign Minister Ignazio Cassisat the public launch of this initiative. According to Cassis, new technologies are developing very fast and this Foundation must ‘anticipate’ the consequences of these advances for society and politics. The Foundation will also be a bridge between the scientific and diplomatic communities, hence its strategic placement in Geneva, which houses several international organizations, from the UN to the World Trade Organization.
The Swiss Foreign Ministry will contribute 3 million Swiss francs – just over 3 million dollars – to the Foundation’s initial phase from 2019 to 2022. The city and the Canton of Geneva will each contribute 300,000 Swiss francs for the same period and contributions from the private sector are also expected.
As President of this new Foundation, the former CEO of Nestlé, Peter Brabeck-Letmathewas chosen. The Vice-President is Patrick Aebischer,the former President of the Lausanne Federal Institute of Technology – EPFL is the French acronym. Patrick Aebischer has also been a member of the Nestlé Health Science Steering Committee since 2015, founded in 2011 by Nestlé and located right on the EPFL campus.
The choice of Peter Brabeck and Patrick Aebischer– both with strong connectionsto Nestlé – to run this new foundation has a very clear rationale. It primarily represents the recognition of Nestlé’s power within the Swiss Government – a former Nestlé CEO is, by definition, competent to drive this initiative.
More upsettingly, Peter Brabeck’s choice is yet another example of the ever-closer “partnership” between governments and large transnational corporations, leading to the establishment of an international corporate oligarchy that is gradually taking over power within Western democracies.
At Nestlé, Peter Brabeck has spent most of his career battling all forms of state regulation of the private sector, the best-known case being the regulation of infant food marketing standards, particularly milk powder. The conflict between Nestlé under the direction of Peter Brabeck and the IBFAN – International Baby Food Action Network – is well known. But the biggest irony – and the biggest danger –is that Brabeck’s choice to chair this Foundation indicates that the real purpose of this initiative is precisely to prevent any form of regulation by the government that might impose limits on profits from the technological advances of the private sector.
It is also not expected that this Foundation will defend any protection of the public sphere or the environment against possible threats posed to society by new technological advances. On the contrary, Brabeck’s choice indicates that this Foundation’s primary objective is to defend and support the private sector. What can be expected from this Foundation are proposals for self-regulation by the private sector in cases of overly explicit conflicts, which is nothing effective.
Since this Foundation is an initiative of the Government of Switzerland – certainly after talks with the private sector – and is located in Geneva, it will have an enormous influence and I believe that organized social movements must carefully follow the future steps of this Foundation, as it embodies a huge threat to democracy.
Just a few months after the launch of this new Foundation, the Government of Switzerland announced that Christian Frutiger, Nestlé’s current Global Head of Public Affairs, will soon take over the Vice-Presidency of the Swiss Agency for Development and Cooperation– SDC – which is the Swiss Government Agency responsible for development aid projects in other countries. Another example of the growing collaboration between the private sector and the government, but this time in a much more sensitive area: development cooperation. And yet another example of the growing influence and presence of the transnational Nestlé within the Government of Switzerland.
This presence is neither new nor recent, and it is important to remember that the SDC not only supported the creation of the Water Resources Group – WRG – the initiative of Nestlé, Coca-Cola and Pepsi to privatize water, topics in which I’ve written a few articles– (see https://jornalggn.com.br/opiniao/nestle-e-o-fim-da-era-brabeck-por-franklin-frederick/) as the SDC Director himself is a member of the WRG Governance Board.
The contradiction of the fact that Switzerland has one of the best public sanitation and water distribution services in the world, but uses Swiss citizens’ tax money to support water privatization in other countries through the SDC partnership with Nestlé, does not seem to be a problem. The budget of Switzerland’s international cooperation for the period 2017-2020 is around 6.635 billion francs – a little over 6.730 billion dollars. As Deputy Director, Christian Frutiger will have a great deal of influence over decisions regarding the application of part of this budget. Most importantly, as Deputy Director, Frutiger will be directly responsible for the SDC’s ‘Global Cooperation’ Division and for the WATER program.
Christian Frutiger started his career at Nestlé in 2007 as a Public Affairs Manager after working at the International Red Cross. In 2006, Nestlé’s “Pure Life” bottled water brand became its most profitable brand and in 2007, with the purchase of the Sources Minérales Henniez S.A. group, Nestlé became the leading company in bottled water within the Swiss market. In 2008, just a decade after its release, “Pure Life” became the world’s top-selling brand of bottled water. Within this context, it was only natural that Christian Frutiger’s work at Nestlé should focus on the topic of WATER.
In 2008, the Nestlé espionage scandal broke out in Switzerland. A Swiss TV journalist denounced in a program that Nestlé hired security firm SECURITAS to infiltrate spies within Nestlé-critical groups within Switzerland, particularly the ATTAC group. Proven espionage took place between 2002 and 2003 but there is evidence of spying until 2006.
ATTAC filed a lawsuit against Nestlé and SECURITAS, and in 2013, the Swiss court finally condemned Nestlé for organizing this espionage operation, indicating the involvement of at least four company directors in the operation. During this period, Christian Frutiger played a key and very successful role in minimizing the impact of the espionage operation on Nestlé’s image in Switzerland, which certainly contributed to his promotion to a higher position today.
The fact that Nestlé organized an illegal espionage operation within Switzerland and was condemned by the Swiss courts for doing this had no effect on the company’s relations with the Swiss Government and especially with the Swiss Agency for Development and Cooperation, as one would expect.
No one asked Nestlé’s CEO Peter Brabeck then if his company was capable of such actions within Switzerland itself, what could we expect from the behaviour of the same company in other countries of weaker democratic guarantees? Infiltrating undercover agents under false identities to spy on the ATTAC group is, to say the least, grossly unethical. But it seems that ethics was not one of the criteria that the SDC took into account when hiring Christian Frutiger who, throughout this episode, kept silent, never apologized to the people who were spied on by the company he worked for, and did everything to minimize the impact of the problem, which means that he complied with his employer’s lack of ethics.
But the appointment of Frutiger as Deputy Director of the SDC points to much deeper and far-reaching problems, especially with regard to WATER, as it seems clear to me that his choice for this position is all about this topic. Peter Brabeck’s appointment to chair the new foundation of the Swiss Government in Geneva and Christian Frutiger’s appointment as Vice-President of the Swiss Agency for Development Cooperation reveal a link between the private sector and the Swiss Government to deepen the privatization policies – especially water – and corporate control over public policies.
But this articulation goes beyond the Government of Switzerland, it will take place above all at the level of the international agencies and organizations present in Geneva as Christian Frutiger will be responsible for the contacts with many of these organizations. These new roles of Peter Brabeck and Christian Frutiger also indicate that the transnational corporate sector is very consciously organizing and articulating itself at government’s level to ensure that its demands and policy proposals are met.
Not much reaction from the major Swiss NGOs should be expected in the face of all this, especially as SDC is the main financier of almost all of them, which explains the deep silence around Nestlé and its actions within Switzerland. A recent example of this silence occurred in Brazil at the World Water Forum held in Brasilia in March 2018. Since this Forum is in fact the Forum of large private enterprises, Nestlé and WRG were present within the official Swiss pavilion, along with organizations such as HELVETAS, HEKS/EPER and Caritas Switzerland, three of Switzerland’s largest private development agencies and all supported by SDC. HEKS/EPER – which are German and French abbreviations – is linked to the Protestant Church of Switzerland, as Caritas Switzerland is linked to the Catholic Church.
During the Forum, 600 women from the Landless Movement occupied Nestlé’s premises in São Lourenço, Minas Gerais for a few hours, to draw attention to the problems caused by the company and the water bottling industry. None of these Swiss organizations expressed any solidarity with the Landless Movement, none condemned Nestlé’s practices, nor did they even mention on their return to Switzerland that this occupation had taken place. But HEKS/EPER and Caritas Switzerland claim to fight for the human right to water and “support” social movements – but not when they stand against Nestlé.
In São Lourenço, located in the Circuito das Águas region in MG, and in many other places in Brazil, there are problems with Nestlé’s exploitation of water and citizen’s movements trying to protect its waters. HEKS/EPER has an office in Brazil but has never approached the groups that fight Nestlé in Brazil.
In Wellington County, Canada, a local group called Wellington Water Watchers was created to protect its waters from Nestlé exploration exploitation, which has the support of the local government to renew its permission to continue bottling water. (INSERT: I will ask the Wellington group about this statement/S). In Michigan, U.S.A, the problem is similar.
None of this seems to bother the Swiss Government, the SDC, or Christian Frutiger – and if such problems occur in these countries, what could happen in countries that are much more fragile in their social and political organization?
As current Head of Public Affairs of Nestlé, Christian Frutiger has done his best to ignore completely the problems created by his employer in many countries.
As I write, Europe is suffering from an intense heat wave. There is water rationing in France, and fire hazards in many places. Big cities like Paris suffer from record-high temperatures never recorded before, and water consumption only tends to increase.
On the other hand, glaciers are melting at an increasing rate and water is becoming increasingly scarce. Groundwater sources, many of them fossil water, are an important reserve for the future and should remain untouched. But the greed of bottling companies like Nestlé are acquiring more water sources. The picture is the same all over the planet – the remaining unpolluted waters are increasingly in the hands of a few companies.
In Brazil under the Bolsonaro government, the situation is even worse, with an environmental minister whose task is to facilitate the taking of Brazilian natural resources by foreign capital. It is important to remember that the main shareholder of the AMBEV group is the Swiss-Brazilian citizen Jorge Paulo Lemann, who has excellent communication channels with the Swiss Government. AMBEV is also part of the WRG which has already opened its first office in Brazil to support the privatization of SABESP, the public water company in the state of São Paulo. (see more at https://jornalggn.com.br/sustentabilidade/as-aguas-do-brasil-o-que-vem-por-ai-franklin-frederick/).
What is happening in Switzerland is just the tip of the iceberg – the visible part is the international articulation of big corporations, and the taking over of public space for political decisions by the world corporate oligarchy. We have to be vigilant and well organized to defend our waters, our earth and our society from the corporate attack on the common good.








Marke Antonsen
Richard Belanger and Sara Ward presented their plans for a new water bottling facility to Canal Flats residents on Thursday August 15th. Photo by Lizzie Midyette










GoldenKey Investment Group is drilling test wells on Fisher Road.
Comments
Mr. Wendell Berry, Ms. Norberg-Hodge, well said, and important to hear. My work has been to try to tell as many people as possible that we are under the influence of a deadly, infectious Disease, this disease is called “GREED and the LUST for POWER.” Until, and if, a cure can be found, do what we will, nothing will ever change. It will be business as usual, until the last drop of oil is pumped out, the last cubic meter of gas, the last ounces of gold and copper mined, the last fish in the sea netted, and the last dollar removed from the poor man/woman’s pocket, Greed will continue until in the end it will consume its self, but by then the planet will be a dead, barren rock floating lifelessly around the sun.. During the children’s climate march this Friday, one child held a sign that said: “Soon, all we will have left to eat will be the rich!”I can only hope that these wonderful, brave children keep the pressure on our so-called leaders. I am also calling for a World Wide cleanup, to be paid for by all the major polluters. I am a 73 year newbie on computers, and have a lot to learn, I got it as I went deaf and this is a nice way to communicate. We live very simply, 35 years without a T.V., no microwave oven, washer dryer, water heater,(Wood stove is water heated) humanure outhouse, land line phone, even use a rotary dial during power failures,it is also handy for getting right to a human at Gov’t and business offices as they cannot play the Press 1, Press 2, press 3 and hold forever…..We don’t farm any more, but we did for years raise goats, sheep, chickens, turkeys, geese and ducks, We miss the animals. Well, I have had my say, any comments appreciated…..Orion magazine-I have been a supporter for years now, because I love your work. We also subscribe to Acres Mag.
THANK YOU FOR THIS EXTREMELY IMPORTANT, INFORMATIVE INTERVIEW BETWEEN TWO PEOPLE WHO ACTUALLY BRING ANSWERS TO SOME OF THESE SUPPOSEDLY UNSOLVABLE QUESTIONS.
Nail on the head! There are examples in Sri Lanka of systems that have survived over the centuries — forest gardens — that have 161 food crops, there is no “hidden hunger” (missing nutrients), and the farmers have been able to adjust to climate change. These gardens are based upon a continual care of the land for more than a thousand years. Then here in SW Virginia, we’re creating agendas at the grassroots and then asking the agencies, politicians, experts at the land grant universities, etc., how they can assist in meeting what is required to move the agendas along. We start with our experts, the farmers, the distributors, and the buyers. There is a demand for grass fed beef? We’re on it and we do a forage management study. If we “bank our grass,” fence part of it off in July, then with as little snow as we’re receiving, cattle graze year round. With the dried hay, farmers purchase corn gluten to supplement the dried hay. The gluten is 24% protein and 70% energy. The banked grass? Twenty-four percent protein and 70% energy. Reduce labor, reduce haying, reduce herd size, and increase profits. Wendell and Helen are right, there are answers on the ground. It’s step by step, we must think in terms of symbiosis. Hi Wendell and Helena!
What a fertile, holistic discussion! Thank you. I have boundless admiration for each person’s work. Wendell’s The Unsettling of America inspired me in the 1980s to pursue and report on alternative economies and small, sustainable industries. The book version of the PBS documentary Affluenza – of which I am a co-author, was partly fueled by Wendell’s ideas about the true economy which lies beneath the so-called bottom line.
Helena’s work in Ladakh was a testimonial to the tsunami-effect that occurs when media sensationalize the “goods” life. Tradition, craft and place-specific knowledge are swept away in favor of addictive symbols like cell phones and cigarettes. I used her Ancient Futures documentary in a few college courses I taught, with a great, empathetic response from students.
For twenty-two years, I’ve lived in a 27-household, cooperative neighborhood in Golden, Colorado (based on the Danish model of Cohousing). I wholeheartedly agree with the themes of localism discussed in the article. Our neighborhood shares common land and its maintenance; and importantly, an interest in each other’s well-being. I’m the neighborhood fruit and vegetable grower and I gratefully harvest far more than produce. The community, the garden, and my ability to meet needs within walking distance makes localism a vivid reality for me. I believe that a workable, durable economy can best be created by a more careful look at human needs.
Living sustainably is the opposite of sacrifice if the sense of mission, the attention to health, and the space for creativity delivers more human energy and less stress than the mainstream lifestyle sometimes called a “Dream.” If meaningful work and worthwhile pastimes make you happy, who needs all the consumer garbage? (Really, does all that stuff symbolize success or failure?) I think a person can either choose passions or addictions as stepping stones. If the overall goal is connection – with other people and with nature – passions like cooking, playing music, or hiking in wild areas can get you there; but addictions to junk food, shopping, or the web will usually leave you feeling like a hunk of leftover meat loaf.
I’ve several used books of Wendell Berry from our local library sales and he has vision of and like those early and great conservationist John Muir and Walden. Your Orion Magazine featured on Living On Earth on NPR is now a new avenue for “rural living fight back” against stupid and selfish profit/productivity freaksand corporations. The new Frankenstein of our Digital Evolutionary time.
I grew up on a small fruit/vegetable farm and saw my Grandfather and Father change to the trades when blacksmithing and horsepower was surpassed by gasoline cars, cement, and particle board lumber changed the trades.
I experienced hiring a typist for my college papers to typing my own social work notes on providing services to the disabled for over 20 years after teaching Industrial Arts and drafting houses and machine parts with a T square and using a slide rule for computations in algebra and geometry.
Reading the thoughts of these two great economic thinkers Helena Norberg-Hodge gives me hope as did Barack Obama and Michelle. Being civil and thoughtful is a skill that must be emphasized so that creativity and effort for community rather than privilege and domination.
Thanks for being on the radio( my soul listening media) and still free and available to educate while I work around the home and field/forest that occupy my retirement years now.
I love most of what they both said, but one thing seems to be missing, one critical thing. Capitalism is a system of exploitation based mainly on the land exploit. Land is our habitat as humans, and shelter and a place to live are basic needs. Capitalism makes the land too expensive for most people. It end up being the main driver of wage slavery. I am a carpenter to the very rich in Berkshire County, Massachusetts, for instance, and i work all the time in toxic and dangerous environments and my body has been harmed forever by this full time work (sometimes 60 hours a week, even) and yet even at this rate of hard unsustainable work, i cannot afford to buy a small bit of land in this very place where i work for the super rich. Please see Michael Perelman’s book “The Invention of Capitalism” for many sources from the formation time of capitalism about this particular critical relationship between land and the exploitation of the not-rich for labor by the rich. It’s critical to understand this to see the totality of the problem and the dispossession from the land of the majority of people by capitalism. We have here in Berkshire County some of the “Giants of Finance” who come and buy up hundreds of acres and put most of it in “conservation” which actually means it’s locked up virtually forever and people like me cannot afford land and get priced out of the market and end up dying landless. It’s a real tragedy and hurts the land and the people so these rich people can have “glorious estates” in the Berkshires, ego-spreads with orangeries and servants like the aristocracy of old, and yet the very people working to build these pleasuredromes paid by the ill-gotten gains from shell games on Wall Street cannot afford to have a few acres and a homestead with gardens and chickens and a woodshop.
Sage, I think you put your finger on a very key point, and I’m in the same position as you are, though a white collar worker in the NYC area. But at the same time I’m grateful for those conservation areas that have been preserved (especially on Long Island) because they are the closest thing to wilderness I get to enjoy. I don’t think those preserved lands are the problem. Surely we would want both – swaths of parks and preserved areas for everyone’s enjoyment, PLUS the ability for all to own a bit of land or home.
There is ample evidence that it is already too late to prevent near-term extinction of most life on earth. There is also ample evidence that global humanity is pursuing environmental degradation with increasing intensity. Localization has zero chance of saving us, so we need another reason to pursue it. I am pursuing it because it makes economic sense and is simply the morally right and rational approach. Thank you both for making that so crystal clear. Localization is what I want to be doing when the lights go out, and they will go out very soon.
Excellent rapport between these two giants of the cause for wellness! Yeah, those of us awakened see the cause as the unnamed, i.e., neoliberal capitalism. The solution in a word is to “drawback”. Of course, throughout all of this desecration of the natural world, one must look at rapid urbanization as a cause within, or as already stated, the unquestioned, unregulated economic paradigm. It cannot be humanized.
Yup, The Universe spent 13.75 billion years just to create consumers. hahaha
The issue with the science telling us we are done or it’s all over for life, is that in order for science to study anything, it must separate the ditty from its component parts. That’s the reductionism. ‘Cept, life does not work that way. It’s all interrelated, all intertwined and it’s all *SACRED*!